Enquiry on Projects funded
under the BUD Fund (Organisation Support Programme)
Project Details
Project Reference :
BUD133014
English Title :
HK Fashion SMEs in Mainland Stores
Chinese Title :
品牌聯乘企劃
Target Sector :
Textiles and clothing
Creative industries
Project Objective :
Branding & Domestic Sales
Project Nature :
Promotional activities/competitions/awards
Project Deliverables :
(i) Display area in Mainland stores to showcase products of Hong Kong fashion SMEs.
(ii) A catalogue introducing Hong Kong fashion SMEs.
(iii) Three crossover projects among Hong Kong fashion SMEs and Mainland brands.
(iv) Two fashion shows in Beijing and Shanghai.
(v) Six to eight cocktail sessions to facilitate business matching.
(vi) A series of publicity materials, such as invitation cards and posters, etc.
Project Duration (Months) :
12
Commencement Date :
01/07/2014 (dd/mm/yyyy)
Completion Date :
30/06/2015 (dd/mm/yyyy)
Grantee :
Design Renaissance Foundation Limited
Collaborating Organisation(s) :
The Hong Kong Polytechnic University
Hong Kong Trade Development Council
Hong Kong Design Centre Limited
China Fashion Designer Association
Implementation Agent(s) :
Fashion Farm Foundation Limited
Fund Approved :
HK$ 2,137,500