Enquiry on Projects funded
under the BUD Fund (Organisation Support Programme)
Project Details
Project Reference :
BUD164007
English Title :
To establish trustworthy and high quality image and enhance opportunity of local children, babies and maternity industries towards successful business in the Mainland market
Chinese Title :
為本地孕婦、嬰兒及兒童用品業界建立可靠及高質素形象及提供發展機會以邁向內地市場
Target Sector :
Other manufacturing industries
Food and beverage
Textiles and clothing
Toys
Project Objective :
Branding & Domestic Sales
Project Nature :
Promotional activities/competitions/awards
Project Deliverables :
(i) Two Hong Kong pavilions with business matching sessions at the Mother-Infant-Child Products Fair (Guangzhou and Beijing) to promote the trustworthy, safe and high quality image of Hong Kong children, babies and maternity products.
(ii) A three-day symposium in Hong Kong to provide market information of children, babies and maternity products in the Mainland.
(iii) A website with an industry directory to promote the strengths of Hong Kong children, babies and maternity brands products.
(iv) An enquiry email and hotline to answer questions about the project.
(v) A series of promotional activities, including leaflets, posters and advertisements.
Project Duration (Months) :
15
Commencement Date :
12/09/2017 (dd/mm/yyyy)
Completion Date :
11/12/2018 (dd/mm/yyyy)
Grantee :
Hong Kong Children, Babies, Maternity Industries Association Limited
Collaborating Organisation(s) :
The Chinese Manufacturers' Association of Hong Kong
The Hong Kong General Chamber of Commerce
Hong Kong Trade Development Council
Federation of Hong Kong Industries
Hong Kong Medical and Healthcare Device Industries Association Limited
Implementation Agent(s) :
Hong Kong Productivity Council
Fund Approved :
HK$ 1,929,891