Enquiry on Projects funded
under the BUD Fund (Organisation Support Programme)

Project Details
Project Reference : BUD181003  
English Title : Facilitate Hong Kong SMEs in creative toy and game industry to explore the Mainland market  
Chinese Title : 協助香港的創意玩具和遊戲用品行業內的中小企開拓內地市場  
Target Sector : Toys
Project Objective : Branding & Domestic Sales  
Project Nature : Promotional activities/competitions/awards
Project Deliverables : (i) Two Hong Kong Zones with business matching sessions at 2019 Guangzhou International Toy and Hobby Fair and 2019 China Toy Expo: International Trade Fairs for Toys and Preschool Educational Resources in Shanghai to promote the creative toys and games of Hong Kong SMEs.

(ii) Five workshops to enhance the knowledge and capability of Hong Kong SMEs in developing creative toys and games in the Mainland market.

(iii) A promotional video to introduce the design of Hong Kong creative toys and games, the current situation, problems encountered and development trend of the industry, and share successful cases in the Mainland.

(iv) Interviews with Mainland government departments and Hong Kong SMEs in the toy and game industries to understand the Mainland policy and strategies in developing business in the Mainland market.

(v) A guidebook to lay out the path of Hong Kong SMEs in the toy and game industry to develop innovative technology products.

(vi) A sharing session to share project results with Hong Kong SMEs in the toy and game industry.

(vii) A project website for registration of project activities and dissemination of project results.

(viii) A series of promotional activities, including leaflets and social media advertisements.

 
Project Duration (Months) : 21  
Commencement Date : 15/02/2019 (dd/mm/yyyy)
Completion Date : 14/11/2020 (dd/mm/yyyy)
Grantee : Hong Kong Greater China Small and Medium Enterprises Alliance Association Limited  
Collaborating Organisation(s) : Hong Kong Small & Medium Enterprises Association
The Hong Kong Electronic Industries Association Limited
Hong Kong & Kowloon Plastic Products Merchants United Association Limited
Hong Kong Trade Development Council
The Toys Manufacturers' Association of Hong Kong
The Chamber of Hong Kong Computer Industry Company Limited
Federation of Hong Kong Industries
Hong Kong (SME) Economic and Trade Promotional Association Limited
Licensing and Franchising Association of Hong Kong Limited
Hong Kong SME Brand Development Association
The Association of Industries and Commerce of Hong Kong Southern District Limited
Implementation Agent(s) : Vocational Training Council - Institute of Professional Education And Knowledge (PEAK)
Fund Approved : HK$ 2,525,228