Enquiry on Projects funded
under the SME Development Fund
Project Details
Project Reference :
D11002012
English Title :
2012 Hong Kong Shopping Festival in Chongqing
Chinese Title :
2012重慶香港購物節
Target Sector :
SMEs in general
Project Nature :
Promotional activities/competitions/awards
Project Deliverables :
(i) 5 seminars/workshops on branding, marketing and sales in Mainland market;
(ii) a “2012 Hong Kong Shopping Festival in Chongqing” show in a major shopping centre in Chongqing;
(iii) a survey on consumers’ preferences and spending pattern to be conducted at the venue of the Festival.
Project Duration (Months) :
8
Commencement Date :
01/09/2011 (dd/mm/yyyy)
Completion Date :
30/04/2012 (dd/mm/yyyy)
Grantee :
Federation of Hong Kong Industries
Collaborating Organisation(s) :
Implementation Agent(s) :
Grander China Business, Limited
Fund Approved :
HK$ 2,000,000