Enquiry on Projects funded
under the Trade and Industrial Organisation Support Fund
Project Details
Project Reference :
T19001011
English Title :
To facilitate Hong Kong product sales in domestic and Mainland markets through enhancement of the public recognition and superiority of “Hong Kong Q-mark” and its product certification scheme in Greater Bay Area
Chinese Title :
透過在大灣區推廣“香港Q嘜”及其產品認證計劃，提升內地及本地對香港產品的高品質保證概念，從而促進及協助香港品牌提升內地及本地銷售
Target Sector :
SMEs in general
Project Nature :
Promotional activities/competitions/awards
Project Deliverables :
(i) Two Hong Kong pavilions in two exhibitions in Hong Kong and Guangzhou respectively to promote the high quality and reliability of Hong Kong brands certified under the Hong Kong Q-mark Scheme;
(ii) A promotional video to promote the Hong Kong Q-mark Scheme; and
(iii) A series of promotional activities, including leaflets, online advertisements, billboard advertisements and social media advertisements to promote the pavilions and Hong Kong Q-mark Scheme.
Project Duration (Months) :
30
Commencement Date :
01/09/2019 (dd/mm/yyyy)
Completion Date :
28/02/2022 (dd/mm/yyyy)
Grantee :
Federation of Hong Kong Industries
Collaborating Organisation(s) :
Hong Kong Trade Development Council
Hong Kong Mould and Product Technology Association Limited
Hong Kong Q-Mark Council
Hong Kong Tailors Association
Implementation Agent(s) :
Hong Kong Productivity Council
Fund Approved :
HK$ 2,435,040