Enquiry on Projects funded
under the Trade and Industrial Organisation Support Fund
Project Details
Project Reference :
T20001004
English Title :
To extend business opportunities in the second-tier cities of the Mainland by setting up "technology & craftsmanship & creativity pavilion of Hong Kong jewellery industry" in jewellery exhibitions
Chinese Title :
通過建立 "技術 x 工藝 x 創作 - 香港珠寶業展示館"，以擴展國內二線城市珠寶市場的商機
Target Sector :
Jewellery
Project Nature :
Promotional activities/competitions/awards
Project Deliverables :
(i) Four Hong Kong pavilions with business networking sessions at the exhibitions in Chengdu, Xi'an, Kunming and Chongqing respectively to promote the capabilities of Hong Kong jewellery industry.
(ii) A catwalk show at the exhibition in Chengdu to promote the image of Hong Kong jewellery products.
(iii) An introductory session to share the market information of second-tier Mainland cities.
(iv) Two dissemination seminars to share the project results and strategies for Hong Kong jewellery industry in tapping the business opportunities in second-tier Mainland cities.
(v) A promotional video to promote the competitive edges of Hong Kong jewellery industry.
(vi) Project webpages to disseminate the project information.
(vii) A series of eDMs, to promote the project deliverables.
Project Duration (Months) :
36
Commencement Date :
15/10/2020 (dd/mm/yyyy)
Completion Date :
14/10/2023 (dd/mm/yyyy)
Grantee :
H. K. Gold & Silver Ornament Workers & Merchants General Union Limited
Collaborating Organisation(s) :
The Hong Kong General Chamber of Small and Medium Business Limited
The Chinese Manufacturers' Association of Hong Kong
Hong Kong Jewelry Manufacturers' Association Limited
Hong Kong Trade Development Council
Hong Kong Gemstone Manufacturers' Association Limited
Hong Kong Pearl Association Limited
Federation of Hong Kong Brands Limited
Design Council of Hong Kong
Asia Pacific Creator Association Limited
Implementation Agent(s) :
Hong Kong Productivity Council
Productivity (Shenzhen) Consulting Company Limited
Fund Approved :
HK$ 2,569,284